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  • Raff Marques
  • Posted by Raff Marques
October 1, 2022

Things move fast in the world of marketing and advertising – and they don't always move as intended. It's not rare for your client to come with a request because of a priority change on their side, to notice an unexplored opportunity in the middle of a campaign or maybe encounter a problem with something already developed. If any of those happen, you'll need an immediate "fix" solution.

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  • Felippe Silveira
  • Posted by Felippe Silveira
September 8, 2022

The Animation Strategy Behind the Iluli Channel Let’s talk about consistency and visual identity, optimizing time and budget, scaling up your campaigns, and how...

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  • Raff Marques
  • Posted by Raff Marques
August 30, 2022

How to Extract Maximum Value from Your Animation Projects Animation marketing has become the calling card of many innovative, forward-thinking brands. It’s not hard...

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  • David G. Stone
  • Posted by David G. Stone
August 15, 2022

How to Craft a Successful Script for Animation Developing a script for animation can often feel like working on any other spot. After all,...

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header for cropping animation
  • Felippe Silveira
  • Posted by Felippe Silveira
July 11, 2022

When is the Right Time to Crop Your Animation? Cropping your animation to many formats is now an essential part of every animation project....

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Illustration showing a factory with a machine in the middle written pre-production
  • Felippe Silveira
  • Posted by Felippe Silveira
June 1, 2022

Every project or campaign requires a good pre-product. It's essential to start every project on the right foot and it...

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  • Felippe Silveira
  • Posted by Felippe Silveira
April 7, 2022

Mowe’s Value-Based Pricing Animation has infinite possibilities and when it comes to pricing, it’s no different. For those not into the specifics of animation...

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  • Felippe Silveira
  • Posted by Felippe Silveira
February 23, 2022

The 4 Strategic Types of Animation You Should Consider Before Starting Any Project With the constant use of motion graphics in commercial animations, it’s...

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  • Felippe Silveira
  • Posted by Felippe Silveira
January 14, 2022

One of the worst nightmares for any Producer or Director is when they are tasked with "reducing production costs." Budgets have been shrinking over the years, but you're still...

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illustration showing a girl throwing stuff out of a balloon
  • Felippe Silveira
  • Posted by Felippe Silveira
December 7, 2021

One of the worst nightmares for any Producer or Director is when they are tasked with "reducing production costs." Budgets have been shrinking over the years, but you're still...

Read More