Healthtech & Animation: a Growth Blueprint
Learn to use animation to enhance experience and engagement, leveraging user acquisition and retention in your health tech product.
The Promising Future of Personalized Animation with AI

Customizing your marketing per user is becoming probable and powerful. Learn why the best medium for personalized marketing is animation married to AI.
The Goldilocks Approach to Animation Creative Briefs: How to Get Yours Just Right

A successful animation project relies on a balanced creative brief. Learn what information to include in yours to unlock your creative team’s potential.
Your End-to-End Guide to Budgeting for Your Next Animation Project
Pricing an animation project is complex and often misunderstood. Learn from this guide what you need to know about budgeting for your creative campaign.
The Proof Is in the Playtime: How to Find a Real-Deal Animation Partner
Client work only tells you so much about a team’s abilities. Learn what to look for when hiring an animation partner, and why “creative playtime” is key.
How to Craft a Successful Script for Animation

There are some specifics in animation language you should understand to write better scripts. Here’s a primer on the right approach.
Rethinking Explainer Videos and Other Commercial Animation Tactics
Rethinking Explainer Videos and Other Commercial Animation Tactics Not long ago, explainer videos were a big hit and a helpful asset to communicate new services and products to a brand’s audience. But today the formula that became a trend feels outdated and boring. Even though this format in unable to grab the attention of the […]
Not Just Another Trends Article: Actionable Animation Advice

Don’t brush animation trends aside (but also don’t copy them). Here’s how an understanding of this year’s animation style trends can push you to do better work.
Not Just Another Trends Article: Actionable Animation Advice

Don’t brush animation trends aside (but also don’t copy them). Here’s how an understanding of this year’s animation style trends can push you to do better work.
3 Steps to Create an Ironclad Creative Brief and an Excellent Animation

Planning and strategy are essential parts of the animation process. Learn what to define before production begins. Includes creative brief template.