Insights Fresh Insights on Animation and Marketing Filter By CategoryAnimationBrandingCase StudyCreative DirectionMarketingProductionRemote WorkStrategyWebinarReset Filters Posted by Ruby Valls March 13, 2023 Dear Producer: Here’s How to Explain the Role of the Studio Producer to Skeptics Why would you need a studio producer for your brand's animation project? Learn the benefits of studio-facing producers and why they are key. Animation Production Read More Posted by Felippe Silveira March 6, 2023 Your End-to-End Guide to Budgeting for Your Next Animation Project Pricing an animation project is complex and often misunderstood. Learn from this guide what you need to know about budgeting for your creative campaign. Animation Creative Direction Read More Posted by Raff Marques February 9, 2023 The Proof Is in the Playtime: How to Find a Real-Deal Animation Partner Client work only tells you so much about a team's abilities. Learn what to look for when hiring an animation partner, and why "creative playtime" is key. Animation Creative Direction Read More Posted by David G. Stone February 2, 2023 How to Craft a Successful Script for Animation There are some specifics in animation language you should understand to write better scripts. Here’s a primer on the right approach. Animation Creative Direction Read More Posted by Felippe Silveira January 16, 2023 Rethinking Explainer Videos and Other Commercial Animation Tactics Not long ago, explainer videos were a big hit and a helpful asset to communicate new services and products to a brand’s audience. But... Animation Creative Direction Strategy Webinar Read More Posted by David G. Stone January 10, 2023 Not Just Another Trends Article: Actionable Animation Advice for 2023 Don’t brush animation trends aside (but also don’t copy them). Here’s how an understanding of this year’s animation style trends can push you to do better work. Animation Creative Direction Strategy Read More Pages: 12345678910