Insights Fresh Insights on Animation and Marketing Filter By CategoryAnimationBrandingCase StudyCreative DirectionMarketingProductionRemote WorkStrategyWebinarReset Filters Posted by Felippe Silveira November 8, 2021 How to Measure the Success of Your Animation Project Make sure your clients' animated videos perform well and meet meaningful metrics. Learn how to define, set, and improve your animation video KPIs. Animation Marketing Read More Posted by David G. Stone October 26, 2021 Animation vs. Live Action: When to Choose One Over the Other You're not alone. Weighing live action vs animation for your project is a complex choice to make. Wouldn't it be nice to have a helpful guide? Here you go. Read More Posted by Felippe Silveira September 21, 2021 Why the Duration of Your Animation Video is Essential The length of your animation video project is essential to its success. Learn how you can choose the best duration for your animation video. Animation Read More Posted by Raff Marques August 13, 2021 Why Understanding the Differences Between Animation and Live-action Production Can Make or Break Your Next Project While there are similarities between live-action and animation production, it's crucial that you understand the differences to ensure your project succeeds. Animation Creative Direction Production Read More Posted by Felippe Silveira July 22, 2021 How to Choose the Right Type of Character Animation for Your Project There are many ways to add movement to animated characters. Learn 3 of the main character animation types and how to choose the right one for your project. Animation Creative Direction Read More Posted by Raff Marques July 2, 2021 How to Choose and Work with a Sound Designer on Your Animation Project The right sound designer is key to a successful animation project. Find out how to choose and work with the best fit for your project. Animation Read More Pages: 123456789