Insights Fresh Insights on Animation and Marketing Filter By CategoryAnimationBrandingCase StudyCreative DirectionMarketingProductionRemote WorkStrategyWebinarReset Filters Filter by TypeArticleWhitepaperWebinarResourcesReset Filters Resource • December 1, 2022 Uncovering Goals to Achieve a Successful Project Uncovering Goals to Achieve a Successful Project To build a successful animation you actually should start with the end goal in mind. By asking... Read More Posted by David G. Stone Article • November 29, 2022 How to Embrace Artificial Intelligence to Make Better Animations AI’s abilities in the visual arts have grown exponentially in the last year. But rest assured, AI in animation does not mean animators should fear. Here’s why. Animation Branding Marketing Strategy Read More Resource • November 13, 2022 Keeping Up With Your Project Timeline Keeping Up With Your Project Timeline We know predicting an exact timeline for your next animation can be challenging, but having a clear understanding... Read More Posted by Felippe Silveira Article • November 7, 2022 Measuring Greatness: 3 Factors That Determine Excellent Animation Beauty may be in the eye of the beholder, but a lot is riding on your campaign. How do you ensure you’re creating a good animation that resonates? Here’s how. Animation Branding Marketing Strategy Read More Posted by David G. Stone Whitepaper • October 27, 2022 The Strategic Advantages of Owning Your Animation Intellectual Property Should you pay for a single-use license, or own the intellectual property rights outright to your brand’s animation? Find out in our strategy guide. Animation Branding Marketing Strategy Read More Posted by Felippe Silveira Article • October 10, 2022 Reports of Explainer Videos’ Demise Have Been Greatly Exaggerated Explainer videos are still effective if you’re willing to take some chances. Oversaturation of the same, boring old animations means you need a new approach. Animation Marketing Production Strategy Read More Pages: 1234567891011121314