Insights Fresh Insights on Animation and Marketing Filter By CategoryAnimationBrandingCase StudyCreative DirectionMarketingProductionRemote WorkStrategyWebinarReset Filters Posted by Raff Marques April 27, 2021 The Visual and Narrative Styles of 2D Animation What style and technique is best for your animation project? Learn the difference between motion graphics, frame-by-frame, advertising, and explainer videos. Animation Read More Posted by Felippe Silveira March 29, 2021 How Much Is Animation? How much does an animated video cost? We break down the price range for commercial animations and explain the six factors that affect 2d animation budgets. Animation Creative Direction Production Read More Posted by Raff Marques February 15, 2021 Why and How to Incorporate Custom Sound Design into Your Next Animation Project Unlike live-action, animation has no natural sound, making sound design a key to project success. Learn the basic sound design elements and how to budget for them. Animation Creative Direction Read More Posted by Raff Marques January 4, 2021 Marketing to Baby Boomers, Gen X, Millennials, and Gen Z with Animation Marketing to Baby Boomers, Gen X, Millennials, or Gen Z? Animation can be a powerful tool. Here's how to design your campaign for different generation segments. Read More Posted by Felippe Silveira November 30, 2020 Does Animation Fit Your Client’s Company? Wondering if animation is too "cartoony" for your client's brand? Here's why and how animation can be effectively used for marketing videos in any industry. Animation Branding Creative Direction Read More Posted by Felippe Silveira October 1, 2020 How to Prevent Your Next Animation Project from Failing There are four main ways that an animation production can fail. Learn what they are and how to prevent them. Includes animation process timeline. Animation Creative Direction Read More Pages: 12345678910