Beauty may be in the eye of the beholder, but a lot is riding on your campaign. How do you ensure you’re creating a good animation that resonates? Here’s how.

A Youtube channel fully made by animated content is possible if you have the right strategy to keep your deliverables fresh and up to date.

Your marketing animation is not just a single file — it is made up of a portfolio of assets which your brand can leverage to maximize ROI.

There are some specifics in animation language you should understand to write better scripts. Here’s a primer on the right approach.

The originality and adaptability of animation makes it a powerful marketing tool that is often misunderstood. Learn more about the efficacy of marketing animation.

How much does animation cost? That depends. Here are 5 ways to reduce production costs for your 2D animation budget.

Make sure your clients' animated videos perform well and meet meaningful metrics. Learn how to define, set, and improve your animation video KPIs.

Investing in a video campaign? Make sure it stands the test of time. Learn why animation is your best option when it comes to evergreen video advertising.

Wondering if animation is too "cartoony" for your client's brand? Here's why and how animation can be effectively used for marketing videos in any industry.