
To Sell Animation, Education About Its Benefits Is Key
One of the worst nightmares for any Producer or Director is when they are tasked with "reducing production costs." Budgets have been shrinking over the years, but you're still...
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How to Reduce Animation Production Costs
One of the worst nightmares for any Producer or Director is when they are tasked with "reducing production costs." Budgets have been shrinking over the years, but you're still...
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How to Measure the Success of Your Animation Project
Animation is more than just moving images. It's a powerful engagement tool that directly impacts marketing...
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Why the Duration of Your Animation Video is Essential
Why the Duration of Your Animation Video is Essential An animation video’s duration is essential to its success. Capturing the right timing of your...
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Why and How to Incorporate Custom Sound Design into Your Next Animation Project
Pulling together an ad campaign for a client can be quite stressful. Many moving pieces need to be put together for it to efficient, and it's common for...
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How Pre-Production Can Make or Break Your Animation Project
Every project or campaign requires a good pre-product. It's essential to start every project on the right foot and it...
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Does Animation Fit Your Client's Company?
It’s not uncommon for many people to think animation may not be suitable for their client's project. When they hear the word animation, their minds go...
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3 Things to Define Before Your Next Animation Project
Picture this: you've just received an email that a new animation project arrived and now it's time to move forward. This is all good news and your creative brain starts to...
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How to Prevent Your Next Animation Project from Failing
Every project is susceptible to failure. That's a simple fact that many people might not even consider when discussing a new project with a client. However, addressing...
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Budgeting for Animation vs Live Action Video
Budgeting is a big part of every video production. For those experienced with live-action, budgeting for animation can sound tricky. Many costs related to production...
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The resize monster: Adapting video content to reach more people
Content creation can be pretty challenging, especially for agencies and marketing teams who have to put brands and products in front of the right...
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Reanimate: Breathing New Life Into Brands
Effective communication is the main challenge of every brand. How to connect with their audience, how to send a message, how to make people...
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