Planning and strategy are essential parts of the animation process. Learn what to define before production begins. Includes creative brief template.

A Youtube channel fully made by animated content is possible if you have the right strategy to keep your deliverables fresh and up to date.

Your marketing animation is not just a single file — it is made up of a portfolio of assets which your brand can leverage to maximize ROI.

There are some specifics in animation language you should understand to write better scripts. Here’s a primer on the right approach.

Learn the steps involved and why the pre-production process is so essential for your animated project's success.

Determining the cost of animation requires more than a production menu. The size of the company and the desired outcome also play their parts.

Animation is a powerful marketing tool, but how it will ultimately be viewed must drive all your early decisions. Discover the 4 types of marketing animation.

Wondering if animation is too "cartoony" for your client's brand? Here's why and how animation can be effectively used for marketing videos in any industry.