Motion graphics and animation are not the same thing. And it’s important for you to understand the differences so you can make good decisions about your project.

AI’s abilities in the visual arts have grown exponentially in the last year. But rest assured, AI in animation does not mean animators should fear. Here’s why.

Beauty may be in the eye of the beholder, but a lot is riding on your campaign. How do you ensure you’re creating a good animation that resonates? Here’s how.

Explainer videos are still effective if you’re willing to take some chances. Oversaturation of the same, boring old animations means you need a new approach.