For the 2023 World Heart Day, #UseHeart #KnowHeart focused on nurturing awareness and knowledge about cardiovascular diseases and heart conditions.

Beyond mere product recognition, successful awareness campaigns for health tech brands require a deep understanding of users’ needs and potential risks. Animation serves as a powerful ally, especially when addressing sensitive health topics, enabling the concise delivery of complex information. We created an animation for Word Heart Day that delivered beyond the obvious, presenting purposeful content on steps one can take to improve cardiovascular health in an engaging, relatable manner.