Insights Fresh Insights on Animation and Marketing Filter By CategoryAnimationBrandingCase StudyCreative DirectionMarketingProductionRemote WorkStrategyWebinarReset Filters Filter by TypeArticleWhitepaperWebinarResourcesReset Filters Posted by David G. Stone Whitepaper • October 27, 2022 The Strategic Advantages of Owning Your Animation Intellectual Property Should you pay for a single-use license, or own the intellectual property rights outright to your brand’s animation? Find out in our strategy guide. Animation Branding Marketing Strategy Read More Posted by Felippe Silveira Article • October 10, 2022 Reports of Explainer Videos’ Demise Have Been Greatly Exaggerated Explainer videos are still effective if you’re willing to take some chances. Oversaturation of the same, boring old animations means you need a new approach. Animation Marketing Production Strategy Read More Posted by Raff Marques Article • October 1, 2022 3 Ways to Take the Stress Out of Animation Rush Jobs Hiring an animation studio is tough enough, but finding a top-tier shop that can turn a project around on a short deadline? It’s difficult, but not impossible. Animation Marketing Production Strategy Read More Resource • September 13, 2022 Essential Questions to Build a Better Creative Brief Essential Questions to Build a Better Creative Brief To succeed in an animation campaign you should aim to achieve three major objectives: creating emotional... Read More Posted by Felippe Silveira Article • September 8, 2022 The Animation Strategy Behind the Iluli Channel A Youtube channel fully made by animated content is possible if you have the right strategy to keep your deliverables fresh and up to date. Animation Case Study Read More Posted by Raff Marques Article • August 30, 2022 How to Extract Maximum Value from Your Animation Projects Your marketing animation is not just a single file — it is made up of a portfolio of assets which your brand can leverage to maximize ROI. Animation Creative Direction Read More Pages: 12345678910111213